Juan is a robotics and automation enthusiast on a mission to scale and democratize access to robotics technology in manufacturing and beyond. During his career he has brought together the worlds of Industrial Automation, Robotics, and AI with his work featured in the New York Times, MIT Tech Review, Wired, Forbes, TheRobotReport, and other media outlets.

Juan is the founder and CEO of Reshape Automation, a startup that will directly target the labor shortage in manufacturing with an innovative approach to design, deployment and support of industrial automation and robotics workcells. Before that, he was the VP of product at Rapid Robotics, a Robotics as a Service startup where Rapid Machine Operators (RMOs) could be hired by subscription. Prior to Rapid, Juan was the VP of Product at Ready Robotics, where he launched Forge/OS 5, an award-winning industrial platform for robots and automation. Prior to Ready, Juan was the Head of Advanced Manufacturing Automation for Siemens, where he led a top team of researchers and engineers in Berkeley, California, working elbow-to-elbow with renowned academic partners.

Juan is a Technical Advisor for the Advanced Robotic in Manufacturing (ARM), a member of A3’s AI Tech Strategy Board, and a Skydeck advisor. In 2019, he was awarded the MIT Tech Review Innovator under 35 Europe in the Pioneer category. In 2020, he was awarded Siemens Inventor of the year and the prestigious Thomas Alva Edison Patent Award.